2013 Is About Wearing Social Media Shoes

It is fair to say that we have passed social media market penetration and most user segments are now engaged in at least one social network on a regular basis. Many marketers and businesses have learned to post, schedule and engage with an audience, ensuring that they have some level of presence within the social … Continue reading 2013 Is About Wearing Social Media Shoes

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How To Make Your Social Media Sticky

The art of getting visitors to not only come to your blog or website, but stay on it for extended periods of time is often referred to as making it "sticky". This is a common discussion heard about new social networks, apps and other websites. Companies like Amazon have spent millions on research and technology … Continue reading How To Make Your Social Media Sticky

Social Selling Gets A Boost From Nimble Integration Within Hootsuite

As I have written many times, the last thing we need are more social networks. What we need are improved ways to manage relationships over the long-term. For us, using the social customer relationship management, or CRM application¬†Nimble is a requirement. Think Salesforce for social media marketing and you will have a good understanding of … Continue reading Social Selling Gets A Boost From Nimble Integration Within Hootsuite