Three Important Components Of Content Marketing

Content creation and content marketing has become a crucial element to any digital marketing effort. The transition from big brand only tactic to common place for all online marketers has and will continually expand. Using content for search engine placement and optimization, social network exposure and traffic is quickly becoming a must have component in any … Continue reading Three Important Components Of Content Marketing

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The Two Acts Of Social Media Marketing

Social media marketing today requires many different components that work together to achieve a desired result. From objectives, targeting, strategy and execution, the components must work together effectively. Combining the many analysis and executional elements are essential to an integrated social media program that can realize the defined objective. Executional forces such as content marketing, … Continue reading The Two Acts Of Social Media Marketing

The What, When and How Of Social Media Marketing Messages – Part 2

In our previous post we detailed the what and when elements of marketing messages within an effective social media marketing strategy. We outlined the differences between curated content and sales messages, as well as the proper ratio ranges that are generally accepted in the industry. In part 2 of our series, we will discuss how to … Continue reading The What, When and How Of Social Media Marketing Messages – Part 2

The What, When and How Of Social Media Marketing Messages – Part 1

Most social media professionals are aware that along with sharing curated content and posts it is also extremely important to share your created content and marketing messages at appropriate levels. Though some mistakenly post only their promotional posts, combining sales messaging content with selfless, relevant and interesting posts your audience will find valuable is an essential … Continue reading The What, When and How Of Social Media Marketing Messages – Part 1

We Want To Share Your Blog Content, RSS and Expand Your Reach

Today Bundle Post begins an expansion from our unique social media content management, curation and scheduling roots, to the addition of content marketing, traffic building and extending reach for blogs and content creators. Today we are announcing the Bundle Post RSS Project that has already begun databasing, categorizing and indexing RSS feeds across the web. … Continue reading We Want To Share Your Blog Content, RSS and Expand Your Reach

Companies With A Formal Content Marketing Strategy Nearly Double

Are you still not convinced that having a clearly defined and executed content marketing strategy is a must in today's online world? I suggest you think again. In fact eMarketer recently published a new report that showed the changes content marketing is having online. The report from IMN noted that "the number of US companies with formal content … Continue reading Companies With A Formal Content Marketing Strategy Nearly Double

Managing YouTube Video Content For Social Media Marketing

There are many types of evergreen or legacy content that can and should be shared over and over in your social media marketing efforts. Video content that provides value to your audience is one of the most effective content types you can share in social media, so why don't we do a better job at … Continue reading Managing YouTube Video Content For Social Media Marketing