Identifying And Growing Your Target Social Media Audience

One of the biggest mistakes made in social media marketing is building the wrong communities. What we mean by that is that many brands and marketers build followings of their peers, competitors or incorrect prospects, rather than their target audience. Subsequently, the time spent on social networks engaging, creating and posting content doesn't achieve the … Continue reading Identifying And Growing Your Target Social Media Audience

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Top 2015 Social Media Predictions – Disruptive Technologies

It's that time of year again when many social media "professionals" publish their predictions for the coming new year. Rarely, but on occasion, there are less than general forecasts that hit the bullseye. More often than not, many of the predicted transformations, platform trajectories and overall suggested industry paths are more or less off base … Continue reading Top 2015 Social Media Predictions – Disruptive Technologies

12 #StarWars Quotes and Blog Posts on Social Media Marketing by @PerfectJulia

One of the most prolific and loved Hollywood film series is Star Wars. From incredible writing and story telling to creative execution and special effects, this movie franchise has captivated millions all over the globe with stunning power. Throughout the epic film series there are a number of quotes that contain certain levels of intrigue … Continue reading 12 #StarWars Quotes and Blog Posts on Social Media Marketing by @PerfectJulia

Millennials and Social Commerce By The Data [Infographic]

Interest and discussions surrounding the 76 million millennials and their impact on social media, marketing and social commerce are seemingly increasing every week. Brands and marketers are seeking data to bolster their digital marketing efforts around this group, their interests and online patterns and rightly so. Millennials are unique in that they are not influenced by traditional … Continue reading Millennials and Social Commerce By The Data [Infographic]

Are You Truly Thankful With Your Social Media?

It's that amazing time of year again when we all consider our blessings and those that are blessings to us. As I considered what we were going to post this year I started thinking about all of the people and brands we are connected with, those that read and share our content and our amazing … Continue reading Are You Truly Thankful With Your Social Media?

Social Media Content Curation, Marketing Messages and Results

In business, marketing and social media, time is money and results are important. With so many tools to choose from, it can be difficult to know where to spend time, effort and money in order to realize real, measurable results. Knowing that 75% of Social Media Marketers Want Better Tools and 88% Better Results [Report] it is … Continue reading Social Media Content Curation, Marketing Messages and Results

How To Maintain Consistent Website And Content Traffic through Social Media

Maintaining consistent traffic to your content, website and landing pages is crucial to your online marketing success. The ability to understand your top traffic sources and subsequent traffic patterns once they land on your content is key to reducing the frequent ups and downs that are difficult to predict. Am I right? In fact, many marketers … Continue reading How To Maintain Consistent Website And Content Traffic through Social Media