When Brands Fail To Remain Relevant, They RadioShack – Who’s Next?

Now that the buzz and media frenzy about the demise of RadioShack and the analysis of why by Wall Street and other experts  is beginning to subside, another consideration should be examined. What happens to brands that do not remain relevant, stop innovating and sit on their hind quarters? Well in short, they RadioShack... Are You Relevant? … Continue reading When Brands Fail To Remain Relevant, They RadioShack – Who’s Next?

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Top 2015 Social Media Predictions – Disruptive Technologies

It's that time of year again when many social media "professionals" publish their predictions for the coming new year. Rarely, but on occasion, there are less than general forecasts that hit the bullseye. More often than not, many of the predicted transformations, platform trajectories and overall suggested industry paths are more or less off base … Continue reading Top 2015 Social Media Predictions – Disruptive Technologies