Social Media Content Curation, Aggregation, Scheduling and Marketing Goes 2.0

If there is one thing I have learned over my years of experience with internet, software and technology startups is that you cannot make a bad product get traction in the marketplace with a really awesome website and messaging. I have also learned that you cannot keep an exceptional product from growing virally, even if … Continue reading Social Media Content Curation, Aggregation, Scheduling and Marketing Goes 2.0

How To Leverage Social Media Connections Into Prospects And Customers

Does this ever happen to you? You engage with a prospect quite a bit on social media. You are building a relationship and it's time to tell them about your new product/service, etc. But you forget their name and/or twitter tag.  Or you want to mention someone and can't remember their profile. Sound familiar? The … Continue reading How To Leverage Social Media Connections Into Prospects And Customers